• Servicing
• Partnering
• Planning

The LAMP® focuses on strategic planning to protect and grow key accounts. Today, strategic customer accounts are the most important assets for a successful business. To survive in this volatile business climate, all companies must focus on protecting such crucial assets. LAMP® arms participants with a clear strategy to achieve a consistent approach to protecting and growing key accounts. This program is a Business process and focuses on relationships that need to be strengthened rather than the people working with the account.

Focuses on aligning objectives and building commitment for optimal channel partner relationships.
Channel Partner Management^SM helps organizations improve the efficiency and effectiveness of their channel relationships. By focusing on mutually beneficial partnerships and win-win strategies, the program helps businesses take their channel relationships to the next level.
Sharing the same goals and recognizing value from the relationship facilitates the alignment of strategies with the channel, gains commitment, minimizes vulnerabilities, and defines clear, actionable partnership goals. The Channel Partner Management^SM process helps to implement a viable action plan to set expectations, focus resources to maximize return on investment and move these relationships toward mutual profitability.